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Michael Malone, AIA, on Reasons to Attend the TxA Prosperity Conference

Why attend the Texas Prosperity Conference? To spend an exciting weekend with colleagues learning about growth strategies for small firms, achieving final success, risk management, and the current economic conditions in Texas. But don’t just take our word for it. Michael Malone, AIA, TxA's immediate past-president, founding principal at Maxwell Malone Borson Architects, and one of the brains behind the new conference, gives us his take: It has been observed that as professionals, architects are often ill equipped to address and deal with the realities of architecture as a business. The very things that draw us to the profession sometimes engage our focus and…