Mixing It Up in SoCo
Architect: Dick Clark Architecture and Michael Hsu Design Office
Anyone who has visited Austin’s eclectic strip of retail and restaurants along South Congress knows the SoCo entertainment district to be a vortex of bohemian conviviality. The city’s head-long rush to grow and densify is readily apparent along the wide avenue that stretches below downtown. SoCo encompasses a few commercial blocks comprised of small buildings, none more than three stories tall. Residential neighborhoods back up to the businesses, and the homeowners are notorious for opposing the slightest change in the street frontage.